MIAMI, FL – September 26, 2025 – Interscope Capitol has announced the significant promotion of Jose Cedeño to Executive Vice President (EVP) and General Manager of its pioneering Miami-based division. This strategic move underscores the division’s continued growth and success in the dynamic Latin music landscape.
In his expanded role, Cedeño will continue to work in close collaboration with Nir Seroussi, the Head of Interscope Capitol Miami. Together, they will jointly oversee the daily operations of the label, a testament to their cohesive leadership during a period of remarkable expansion for the company. Cedeño remains based in Miami, reinforcing the city’s status as a crucial hub for Latin music innovation and business.
A Pioneering Force in Latin Music
Launched in 2019, Interscope Capitol Miami stands as a landmark achievement, recognized as the first Latin music division established within a major record label. Its creation marked a pivotal moment, signaling a deeper commitment from major labels to cultivate and amplify Latin talent on a global scale. The division’s strategic location in Miami further solidifies its connection to the vibrant cultural heartbeat of the Latin music community.
Chart-Topping Artists and Critical Acclaim
Interscope Capitol Miami has quickly amassed an impressive roster of artists, showcasing a blend of emerging stars and established icons. The division has celebrated successes with new signings such as Ivan Cornejo, Bad Gyal, and Xavi. Furthermore, it has secured pivotal deals with global superstars like KAROL G and J Balvin, solidifying its position at the forefront of the industry. The division’s impact is further amplified by contributions from acclaimed artists like Capitol’s Kali Uchis and Interscope’s own Selena Gomez, highlighting a broad spectrum of talent under its purview.
This success has not gone unnoticed. Interscope Capitol Miami was recognized by Billboard magazine as the Hot Latin Songs Label of the Year in 2024, a significant accolade underscoring its commercial and critical impact. In 2022, Interscope Records itself was acknowledged by Fast Company as one of the Most Innovative Companies for its work on the Miami division.
Cedeño’s Integral Role in Building Success
Nir Seroussi lauded Cedeño’s indispensable contribution to the division’s foundation and ongoing achievements. “Jose has been more than just a colleague — he’s been my partner since day one at Interscope Capitol Miami,” Seroussi stated. “Together, we built this team from the ground up, and his leadership, creativity, and commitment have shaped every part of what we do. From building the frameworks that connect us seamlessly with the larger Interscope Capitol organization to championing our artists with insight and dedication, Jose’s impact is felt everywhere. This journey simply wouldn’t have been possible without him.”
Cedeño, reflecting on his journey, expressed his enthusiasm for the division’s future. “It’s been an amazing experience building this division from scratch working alongside Nir to execute his and John Janick’s vision,” he commented. “The artists recognized the power of this idea from the very start, and the teams at the larger Interscope and Capitol labels have been supportive the entire way. I’m looking forward to continuing to give Latin talent access to the model that has fueled the careers of so many iconic artists.”
Cedeño brings a wealth of experience to his role, with over two decades in leadership positions. His background includes significant transformation initiatives across various industries, with a particular focus on Latin and global markets. Prior to his tenure at Interscope Capitol Miami, he served as Senior Vice President at Sony Music Latin. In that capacity, he was instrumental in the career development of numerous prominent artists, including Nicky Jam, Ozuna, Enrique Iglesias, Maluma, Jennifer Lopez, Ricky Martin, Pitbull, Farruko, Natti Natasha, Shakira, and Becky G. His prior experience also includes a strong foundation in consulting and operational transformation for global organizations, holding an MBA from Northwestern University’s Kellogg School of Management and a degree in Industrial Engineering from the University of Dayton.
Shaping the Future of Latin Music
The promotion of Jose Cedeño signifies a continued investment in the burgeoning Latin music market. Interscope Capitol Miami’s innovative approach, combined with its strategic leadership, positions it as a key player in shaping the future of music, offering unparalleled opportunities for Latin artists to thrive on a global stage. This news marks another significant development in the ever-evolving and increasingly dominant Latin music industry.
